Independence Day Parade

Event details

  • July 3, 2019
  • 7:00 pm - 11:59 pm
  • Appleton Avenue at Elm Lane Menomonee Falls WI 53051

The Optimist Club organizes and finances the Independence Day Parade which is always held on the evening of July 3rd at 7:00 pm. This extravagant parade, attended by over 25,000 viewers, costs the club approximately $20,000 to bring in marching bands and special parade groups and the club pays them anywhere from $100 – $3000 to participate in our parade.  The Optimist Club greatly appreciates all the financial support from our “Super Sponsors:” The Village of Menomonee Falls, Knights of Columbus, Malkins Carpeting, Cousins Subs, Rainbow Childcare and Harley Davidson—and any additional support from members of the community who generously give to the Bucket Brigade as they walk the parade route, grateful for any and all donations they receive.  The Club also devotes a lot of volunteer hours to making cotton candy and popcorn and selling both along the parade route to help finance the parade!!

The Independence Day Parade is the largest of the three parades held in Menomonee Falls. This parade is very well attended and precedes the annual fireworks display held at Menomonee Falls High School. The parade route starts on Appleton Avenue at Elm Lane and proceeds southeast to Woosencraft Drive, finishing on Titan Drive.


The 2018 parade was a huge success once again. Thanks to all the volunteers who gave their time and energy to make this possible. Besides volunteers from our club, these other organizations also stepped forward: Optimists After Five, the new Sussex, Lisbon, Lannon, Butler Optimist Clubs, and family and friends of members

The first thank you goes to Mother Nature. The weather was perfect that night.

Thanks to our parade chairperson, Steve Fleming, and the parade committee which consists of Larry Hebbring, Tony Bawiec, Terry Fitzsimmons, Larry Podolske, and Ann Freudenthal.

This parade would not happen without the services of the Menomonee Falls Police Department. Sargeant Steven Sanders is the department’s liaison with the parade team for the Land Grab and the parade. Thanks to Steve and all the officers involved.


Independence Day Parade participants should submit their entry form at least 45 days prior to the date of the parade.

For more information about participating in the Independence Day Parade, contact Steve Fleming 262.385.6499 or Charlie Keller 262.241.5489

Please complete the online Parade Entry Form AND the Independence Day Filming Form

Mail any applicable fees due to Menomonee Falls Optimist Club, Attn: Steve Fleming, PO Box 627, Menomonee Falls, WI 53052.

Menomonee Falls Parades

Independence Day Parade Co-chairs: Charlie Keller & Steve Fleming